BRIEF

For the launch of their new Urban Conductor headphones, Bose wanted to create an interactive experience where users could dynamically control the volume of 10 different layers of a commissioned music track (by Elle Eyre and Dave Arnold).

To enhance this experience, and to allow users to visualise what they were doing, Bose approached Pebble Studios to create a layered music video that would react dynamically to the music and to the user’s input.

With a visual approach inspired by the graphics, colours and textures of the headphone range, we created a 10 layer audio-reactive animation (corresponding to the 10 layers of the music track). Users could see different layers of the music video fading on/off as they faded up/down the different layers of the music.

The experience was launched in Brick Lane with over 500 people attending a pop-up concert from Elle Eyre, and went on to tour the UK and Europe.

Studio
Pebble Studios

Agency
INCA

Client
Bose

Delivery
5min HD interactive installation

My Role
Technical Director / Design (joint) / 3D Modelling (joint) / Animation / Compositing (joint)